ABOUT US

Natural Nail Theory is an award-winning, non-toxic nail salon located in the heart of Chamblee, Georgia, created for women who know their worth and care deeply about nail health, beauty, and elevated self-care. Formerly known as True Nails ATL, our rebrand to Natural Nail Theory isn’t just a name change - it’s a movement. We’re leading the Natural Nail Revolution, offering luxury nail services that prioritize your natural nail strength, non-toxic beauty standards, and high-touch, holistic client care. ⸻ What We Stand For We built this space with intention: For women who are building empires, raising families, leading teams, and prioritizing self. All while desiring a sanctuary to practice beauty without compromise. At NNT, we believe your nail appointments should be more than just maintenance; they should be a ritual. A moment to breathe, reset, and reconnect with your power. ⸻ 🌿 Our Specialty Services We are licensed, trained, and obsessed with healthy nails. We specialize in: • Smart Pedicures – for longer-lasting polish, safer sanitation, and skin wellness • Structured Gel Manicures – using non-toxic, soft yet strong rubber base gels • IBX Natural Nail Repair Treatments – for damaged or recovering nails • Aprés Gel-X & Polygel Enhancements – gentle alternatives to acrylics • Dazzle Dry Polish – our fast-dry, vegan, long-wear polish system • Smart Nail Art – sophisticated, minimal, creative design work that lets your nails tell a story ⸻ Non-Toxic Commitment We use only 8-Free, 9-Free, and 10-Free products, free of toxic ingredients like IPO, formaldehyde, toluene, DBP, camphor, and MMA. Every product is hand-selected for performance, safety, and nail integrity. We say no to acrylics, harmful practices and rushed services. We say yes to healing, intentionality, and style. ⸻ 💖 Why Clients Choose Us • Consistently rated #1 Natural Nail Salon in Chamblee • 5-Star Google Reviews • 30,000+ IG impressions per month • Over 350 monthly appointments • NNT Monthly Memberships that keep our community connected and well-cared-for • Safe, luxe space with curated music, scent, and vibes ⸻ 📍 Visit Us in Chamblee, GA Whether you’re recovering from damage, starting your natural nail journey, or looking for a team that truly cares, we welcome you. Come experience the new standard in nail care. Questions? Shoot us an email 📧 nailmail@nntheory.com